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發表於 2024-3-13 11:51:02 |只看該作者 |倒序瀏覽
The direct sources. The world of Programmatic can be complex to get started on the terminology read our Programmatic Glossary . But what specifically are the advantages for publishers and how can you earn money with advertising banners on your site Read on to find out. From paper advertisements to Programmatic Adv why it is worth selling advertising space on your site The Digital Transformation of advertising inventory is now fundamental for every publisher who wants to offer a truly attractive inventory for advertisers.

Advertising has now moved online because people have moved online just think that in the world the average daily internet connection is almost hours of which over hours are from mobile devices. As such digital advertising is one of the largest advertising channels in Europe accounting for of all Brazil Telegram Number Data advertising revenues . Inserting advertising spaces on your site can therefore be the right choice to earn more especially if you have many visits with particularly profiled users. However spaces can be sold in many ways among these traditional direct sales and Programmatic sales. Traditional direct selling involves a direct agreement between advertisers and publishers for a specific advertising slot which is filled with the advertisers ads in the agreed period.



This method has several limitations complex process performed with maximum human effort in terms of satisfying customer needs negotiations and communications between the parties. This requires significant time and money as well as the inevitability of human error within the process. The same ad is shown to all visitors who come to the site. The ad stays the same for a long period making it monotonous for users. Over time these types of ads may have a low CTR and may contribute to a decline in regular visitors. Programmatic solves these problems increasing opportunities for publishers and their revenues. Lets see how. Programmatic Advertising for publishers how to earn money.
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