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Louis-François took control of the small workshop of his master, Adolphe Picard, in 1847, which was located on Rue Montorgueil , the most chic and expensive at the time, and decided to patent his own brand represented by the famous heart between the initials L and C in a diamond. Just four years after its foundation, thanks to Countess Nieuwerkerke, Cartier became a supplier to the Royal Court of Napoleon III. Furthermore, in 1853 he implemented personalized and elite service, which brought an exclusive and private clientele to the maison. Cartier Tank watch. Click on the image and check out more models from the brand! (Photo: Reproduction/Instagram @cartier) Cartier Tank watch. Click on the image and check out more models from the brand! (Photo: Reproduction/Instagram @cartier) In 1859, he rented a property on the Boulevard des Italiens, where he would stay for 40 years, and its advantageous location near the Tuileries Gardens and its jewelry, which had a light, airy feel, in contrast to the formal and heavy ornaments of the time, attracted a wide audience. clientele, such as the high society ladies who passed by.
In addition to the French ladies, Empress Eugénie of France was enchanted by Cartier and ordered a silver tea set and became a loyal customer of the maison. In 1873, Louis-François's son, Albert, joined the maison as a partner and expanded the brand's products to include watches. In 1898, his son, Louis, also started working at the brand and the store was renamed Alfred Cartier & Fils. Louis Cartier, always innovative, created the world's first leather strap wristwatch, at the request of his friend, the Brazilian aviator Alberto Santos Dumont. Today, Cartier is known not Guatemala Mobile Number List only for its incredible jewelry, but also for watches that are some of the most celebrated on the market and has established itself as one of the biggest brands in the industry. 01. Montblanc Montblanc was founded in Berlin in 1906 by Germans August Eberstein, Alfred Nehemias and Claus-Johannes Voss, who at the time were, respectively, an engineer, banker and stationery store owner . Its initial name was Simplo Filler Pen Company.
The interest in founding the company began with Eberstein and Nehemias' fascination with quill pens, which at the time were a huge success as the biggest novelty in the world of fashion in Great Britain and the United States. It was because of this that Montblanc was born as a fountain pen workshop in partnership with Voss. Its initial purpose was to develop a German version of fountain pens. Shortly afterwards Nehemias passed away, and Eberstein chose to dissolve the partnership to look for new partners, with the aim of developing the best pen in the world, which did not leak. His new partners were Christian Lausen and Wilhelm Dziambor. Montblanc Summit watch. Click on the image and check out more models from the brand! (Photo: Reproduction/Instagram @montblanc) Montblanc Summit watch. Click on the image and check out more models from the brand! (Photo: Reproduction/Instagram @montblanc) The brand name (Monte Branco, translated into Portuguese) was inspired by the highest mountain in Western Europe, and only appeared in 1909, with the launch of the company's first fountain pen model. |
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