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Therefore, Nike hit the nail on the head with this campaign of influencers and, in addition, having created a hashtag so that all users could follow the event live was another point in favor, as it provided a lot of diffusion and notoriety to the event. 5.- International Delight: Cold Stone Creamery Flavors One of the areas where campaigns with influencers have proved to be particularly effective is the gastronomic sector. One of the most interesting examples is the International Deligth company to promote its new line of flavors called Cold Stone Creamery Flavors. To get the campaign to work, the company selected several gastronomy bloggers to share different tips and recipes using International Delight products.
One of the most popular influencers who achieved WhatsApp Mobile Number List great success through her tips and recipes was the blogger behind “Will cook for smiles.” Among other data, she achieved the impressive figure of 28,000 pins on Pinterest for a photo of one of the brand’s shakes. International Delight also encouraged users to participate by uploading and publicizing their own photos on social networks where they showed different recipes created by themselves and where they used their products. Are you interested in launching a campaign with Influencers? Guide to design a Customer Journey Map December 20, 2018 Antevenio Digital Marketing Did you like our post? 5/5 - (1 vote) The Customer Journey Map, or Customer Experience Map, is one of the most interesting Design.

Thinking tools that help a company showing every stage that a client will need to contract a service or buy a product. For every company, the client is the core of their activity, resources, and expectations. A company exists by and for its clients. The products and services that the brands offer will be successful or not depending on the reception they have on the part of the clients since they will be the ones who buy or use them. That is why it´s crucial the Customer Journey Map on your brand. So you can take care of your customers, knowing at all times their interests, what excites them and what they need from your company.
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