標題: For more information on Facebook & Instagram video specifications [打印本頁] 作者: papri2222 時間: 2024-5-16 14:30 標題: For more information on Facebook & Instagram video specifications You probably have heard this a million times – but video ads are what marketers and advertisers are really putting their focus on right now and in the future. Videos are visual, engaging, and more entertaining than a static image. Credit: Facebook Business According to Wyzowl, -% of video marketers say video helps them with lead generation, website traffic, and sales. Another % plan to increase or maintain video spend in If those stats don’t convince you,
I don’t know what will! For videos, we recommend that you have the right sizes per placement. , see Facebook’s Video Requirements guide. Creative Best Practices: Keep your Vietnam Email List videos to seconds or less: With humans typically having a short attention span, keeping videos short and sweet will help keep users engaged. Put the most important & captivating information in the first seconds: Again, with a short attention span, we want to ensure that users at least know the important information right away just in case they keep scrolling.
Incorporate your brand identity in the video: Like image ads, your target audience may start to recognize your brand and may be more inclined to convert. Design your video for sound off: So many users are scrolling through their feeds with no sound due to being out in public, not wanting to hear any sounds. Rely on visuals over music or narration to provide impact & tell your story. If you do have people speaking, ensure you upload captions.